Jonathan Ive on Blue Peter [FULL VERSION]

Tom Davenport · 216K views · 2013 · 5:54

Open on YouTube

Product & industrial designother

Why the open web links it

Jonathan Ive discusses Apple's product design and naming philosophy in a full interview on Blue Peter.

Linked by 7 independent sites, 2 of them widely read in the 2026-10 crawl of the open web, including digitaltrends.com, signalvnoise.com, alvinalexander.com, applech2.com, 33innovations.com.