What are some misconceptions in the SEO industry?

Google Search Central · 32K views · 2013 · 5:21

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Why the open web links it

A Google representative addresses common misunderstandings in the SEO industry and where SEOs misallocate their efforts.

Linked by 9 independent sites, 2 of them widely read in the 2026-10 crawl of the open web, including seobook.com, brafton.com, abondance.com, brafton.co.uk, brafton.com.au.