The reason every meme uses that one font

Vox · 1.6M views · 2015 · 2:09

Open on YouTube

Graphic design & typographyother

Why the open web links it

Explores how the Impact font, originally designed for 1960s ads, became the go-to font for internet memes.

Linked by 4 independent sites, 2 of them widely read in the 2026-10 crawl of the open web, including avclub.com, digitalinformationworld.com, videacesky.cz, narwhal.city, ekalavyas.com.